Human Intelligence. AI Amplified.

Our partnership with Creative AI is about progress with purpose. We see AI as a creative partner, not a replacement for human imagination. By combining technology’s precision with our people’s curiosity and intuition, we’re shaping work that’s smarter, more connected, and unmistakably human.

Meet the Founders

Our coaches have worked for companies like Omnicom, IPG, McCann, TikTok and BlackRock and have created work for leading global companies like Microsoft, Amazon, Coca-Cola, General Motors, USPS, Verizon, Mastercard, Nestle, GSK, Novartis, Ford, Volkswagen, Nike and many more.

Co-founders Dominik Heinrich and Tony Jones hold several patents for AI inventions and have won prestigious international awards, including Cannes Lions in Innovation, Webbys and Fast Company's World Changing Idea. They also teach AI Design at Pratt Institute in New York, and give guest lectures at Georgetown University.

Full list of instructors here.

Some of the organizations Creative AI Academy has helped to adopt AI faster.

AI isn't just automating tasks — it's a societal change. Creative AI is here to guide us through this complex evolution, teach us fresh ways to collaborate with machines, and profoundly boost our performance.

We’re excited to bring our staff hands-on training that makes AI practical, accessible, and tailored to the way we work

Scroll through the options below and choose the three sessions you’re most excited about. Your choices will help us place you with the right crew so the training feels relevant and useful.

Once you’ve picked your sessions, we’ll follow up with your schedule and group details.

Get to know your Creative AI possibilities.

  • Go beyond the basics to apply — and control — LLM and Image Generation models. Learn to partner with tools like ChatGPT, Firefly, MidJourney, Runway and more.

    Format: Lecture, Demo, Exercise, Discussion

    Learning Outcomes:

    • Practice using LLM’s (e.g., GPT-4, Claude) to generate creative concepts, refine written content, and inspire fresh ideas.

    • Develop a robust vocabulary tailored specifically for crafting clear, impactful prompts.

    • Learn iterative methods to adjust prompts, achieving consistent and purposeful creative outcomes. 

  • Learn to use Generative AI to create highly specific, brand-relevant visuals and iterate faster by mastering styles, prompts, and refinements for stunning, consistent image outputs.

    Format: Lecture, Demo, Exercise, Discussion

    Learning Outcomes:

    • Methods to produce consistent, brand-specific visual outcomes across multiple platforms.

    • Customize and refine visuals directly tied to your clients’ existing assets or visual guidelines.

    • Techniques for iterative refinement, turning initial concepts into production-ready imagery. 

  • Add movement to your creativity with Generative AI tools including Runway, Veo, Firefly, Sora and others. Go from idea to motion in a matter of minutes, with an understanding of current limitations and how to overcome them.

    Format: Lecture, Demo, Exercise, Discussion

    Learning Outcomes:

    • Prompt-writing techniques and vocabulary building to clearly translate ideas into engaging AI-generated videos.

    • Develop practical skills for editing photos and videos, enhancing workflow speed.

    • Understand how to storyboard effectively for Generative AI-driven video projects.

  • Explore how AI reshapes research, strategy, and design through human-centered methods. Learn to create and interact with synthetic personas to generate insights, validate ideas, and inspire new creative directions. Apply structured frameworks and real-world simulations to enhance ideation and collaboration.

    Format: Lecture, Demo, Exercise, Discussion

    Learning Outcomes:

    • Understand AI’s evolving role in research, strategy, and design.

    • Develop and apply synthetic personas for ideation, testing, and creative exploration.

    • Gain fluency in frameworks that integrate human-centered thinking with AI-driven insight generation.

  • Explore power of customization using tools like ChatGPT’s Custom GPTs, Claude’s Project Folders, or Gemini’s “Gems,” including setting behavior, instructions, tone, and file/tool integrations. Translate team workflows into AI-agent logic, unlocking new efficiencies across repetitive tasks, team collaboration, and institutional knowledge retention.

    Format: Lecture, Demo, Exercise, Discussion

    Learning Outcomes:

    • Understand the structure and design logic behind building Custom GPTs, including instruction tuning, file/tool linking, and guardrails.

    • Develop hands-on skills for training and refining GPTs for specific workflows—creative, operational, or strategic.

    • Gain confidence in launching your GPT-powered assistants and iterating on real-world feedback. 

  • Transform raw data and insights into compelling narratives that drive action using AI-powered storytelling tools. Learn to craft persuasive stories that resonate with diverse audiences while maintaining brand consistency. Explore AI as your creative partner for generating rich metaphors, refining tone, and creating personalized narratives at scale.

    Format: Lecture, Demo, Exercise, Discussion

    Learning Outcomes:

    • Transform complex data into engaging narrative arcs using AI tools for storytelling and visual persuasion.

    •Explore collaborative workflows with AI to generate metaphors, refine voice and tone, and create compelling story variations.

    • Learn personalization techniques to adapt core narratives for multiple audiences through hands-on storyboarding exercises.

  • Accelerate your powers with the tools you already know. Microsoft has incorporated Generative AI into the 365 Suite, and we’ll show you how to use it best. 

    Format: Lecture, Demo, Exercise, Discussion

    Learning Outcomes: 

    • Apply Microsoft 365 Copilot tools to real organizational workflows for measurable efficiency gains.

    •Design and execute AI-powered tasks in Word, Excel, Outlook, and Teams with precision.

    • Identify new productivity opportunities and automate repetitive processes using Generative AI. 

 FAQs

  • Nope. All levels are welcome. Whether you’re just curious about AI or already experimenting, the sessions are designed to meet you where you are.

  • We’re pulling groups together based on everyone’s interests and will share your session details in late October. Thanks for your patience while we get it all lined up.

  • Once you’ve made your picks, you’re locked in. We’ll be building groups and schedules around everyone’s choices, so think carefully before submitting your top three.

  • All sessions are fully virtual, so you can join from wherever you work best. However, it’s hands-on and cameras on. We ask for your full attention so that you get the most out of the experience.

  • Each session is 3 hours with a 10-minute break.

  • For now, we’re starting with one session per person so everyone gets the chance to dive in. Think of it as your first step into the wold of AI. There will be more opportunities to explore additional sessions down the road.

  • At this time, no makeup classes are scheduled. We encourage you to keep the original class time protected so you don’t miss the session.